Case Study

Running a small business blog makes a lot of sense, marketing-wise. It’s great for SEO (Search Engine Optimization), because search engines appreciate websites with a reliable stream of fresh, quality content. It’s great for engagement because visitors enjoy looking forward to new articles, resources and information on a regular basis.

Challenge

A new player wanted to upsurge customer acquisitions in terms of both leads and online support for education but they were relatively new/unknown among the online audiences which is too niche as thequality of education is very high end.

Insight

We evaluated the existing business model and target markets After reviewing the results and consulting with both the business and a select group of their customer base we designed a holistic marketing plan to meet all their goals.

Solution

  • New coustomer website was developed according to the requirement with advance and multiple features.
  • Robust plan devised to enhance reach on all strategically relevant & effective online mediums.
  • Campaigns designed to generate awareness, engagement as well as direct response.
  • Incorporate analytical tools to track website results.
  • We did a thorough on page optimization and continued extensive off page activities.
  • Search, Display & social campaigns were used to achieve the objectives.
  • Results

  • Search average position # 1
  • An average of 450 online inquiries per month
  • Average 80 leads per month.
  • Average 200 calls per month.
  • Average 250 chat & mail inquiries/month.